3D Logo Design
There was quite an in-depth creative process in bringing the Irish Guy Website Design, Programming, and SEO Services 3D Logo Design forward. The concept of the logo design was quite instant. I instinctively comprehended what I wanted. Being the client and designer for this design does make that transition easier.
However, making sense of a concept takes steps. Bringing that original abstract idea to fruition requires a process. As the graphic designer I have to move with the design. While other graphic designers are comfortable creating design from clip art - I prefer to create my own visuals. I like to explore the visual aspects of a design. Discovering the layers of detail that and visual aspects of shape, tone, hue, and the combination of all.
Some logo designs can be quite instant - while other logo designs can take longer. For the Irish Guy Productions I remained with the design - sketching out ideas of some of the different visual aspects that I wanted the logo to have.
Making sense of a concept
3D Logo Design – Background
During the Branding Development for Irish Guy Website Design, Programming and SEO Services the visual guidelines were established. The color palette - Pink, Deep Purple, Rich Reds, Light Gray, and Black was firm! No green or blue.
I typically begin my graphic design projects with black and white sketches. Once the graphic design aspects of the design are strong enough - color is added. It was exciting for me to approach a logo design project from a different direction. Though somewhat nervous too - as graphic designers we train ourselves to follow creative processes. While altering the process can bring about creative insight - the creations may not reach your target.
The Irish Guy logo brief was simple enough. "Draw inspiration from traditional Irish visual. Stay away from the tourist ideas of Ireland (Green, Shamrock, Rainbow, and Leprechauns)". Personally, I am quite fond of Leprechauns and Garden Gnomes in general.
Digital Sketches – Click thumbnail to Enlarge
Drawing inspiration for the Irish Triple Spiral
The Irish Triskele or Triple Spiral has been of great inspiration to me. And has been a part of Irish tradition for as long as anyone can recall. What I love about the Triple Spiral symbol is that depending on who you ask, you may get a different definition of what the three spirals represent. There is something special about a symbol that can represent what you want it to - and still be appreciated and valued by all.
The one understanding that is consistent is that the Triskele design comprises of three similar elements that come together to from one. Irish Guy Website Design, Programming, and SEO Service also share the responsibilities of three equal services that come together to form one uniformed web solution. And, so the digital sketching began.
Irish Guy Logo in Action
Logo Animation 1
Logo Animation 2
Logo Animation 3
Asheville Salon create beautiful, stylish, and manageable hair. Their hairstyles have a huge curbside appeal - that range from everyday wear, to formal, to high-fashion art form.
When Danielle and Greg approached me to develop their brand and logo design for their downtown Asheville hair salon. They asked that their business name be user-friendly and have a strong search engine appeal.
After much local SEO and market research I proposed Asheville Salon as the brand name.
Asheville Salon is both rememberable and rankable.
Stage One – Asheville Salon Logo Design Process
The Asheville Salon logo was a true design collaboration, that was very natural. Danielle created the sketches. I directed and refined the designs. Greg provided the much appreciated Art Direction.
Danielle wanted the logo to capture the idea of hair in motion.
During Stage One of the logo development, we explored creating the Letter A from hair. While the look is both organic and has a hand-drawn element - both visual elements that Danielle had wanted to include.
We both felt like the logo was missing a refining element. We agreed that including the Letter S was an important visual aspect for the Asheville Salon brand.
For Stage Two, I created the visual study for Danielle. I wanted to share the idea that letters can be any range of different shapes, while remaining true to their form.
With more than 20 examples of the same two letters. No two letters are visually the same - while they are all understood as the same.
Stage Two – Developing Shape Relationships
Refining the Logo
With Danielle's sketch of the letter A and S coming together into one form. I capture the sketch and refined the image.
We had reached two logo design objectives.
- "Hair In motion" Danielle.
- "Include letter A & S" Gary.
While we both liked the shape and motion - but with more clarity. A bit abstract is fine - but clean up the edges.
The function of a logo is to print the same every-time. The final round of design revisions were cleaning up the edges, refining colors and laying graphics to increase pop value.
Asheville Business Card Design Inspired by a Needle
Asheville is the home to the small business. Working on the design for the Asheville Business card for Underground Weaver was a fun project. I spent time with the Weaver and watched her work. Bernice worked between different artisan projects – all of which were wildly different from one another. The one thing that caught my eye was the tool that Bernice liked to use. A hook needle. Read More
Creating a strong visual brand is important for a successful business.
Asheville Farm Logo Design
Logo Design for the Asheville SoapBox Farm.
GRAPHIC DESIGN: Logo Design – Asheville
I loved creating the brand for a green Asheville business . I billed the client two Blueberry bushes. I have since earned interest every year.
I created the three-dimensional logo by building semi-transparent gradients in Adobe Illustrator. The vector gradients seamless blend and create depth to the logo design. The logo design tested up to seven fax copies (in black and white) and still held up. A local artist was commissioned with the logo render (looks good).
GRAPHICS: Branding & Marketing
BRANDING: Less Impact
Simple bird logo.
Non-Profit Project – Don’t Ash Asheville Branding project. Created for Quality Forward. Read More
LOGO DESIGN: URTV TV Station
OBK Tech Firm – Logo Design
Rexona Crystal International Logo Design
Branding a Startup