PACKAGE DESIGN: Box Design

The fundamental concept for the Fruit Bytes Package Design prototype was to help the end user organize their digital media by color sorting. Each color represented a fruit of the same color. 

The fundamental concept for the Fruit Bytes Package Design prototype was to help the end user organize their digital media by color sorting. Each color represented a fruit of the same color. 

GRAPHIC DESIGN: Organize with Colors 

• Red - Strawberry.
• Yellow - Lemon. 
• Orange - Orange. 
• Green - Cucumber. 

During testing end users reported that they enjoyed the bright cheerful graphics. The overall impression was that most computer related accessories were dull and uninspiring. 

The Fruit Bytes product line proved to be user friendly (and likes) as the discs that was easy to find, visual to organize, and something the the user could keep track of without losing.